Adventure 212: Social Media Policy – Bridget Hesselberg

At Adventure 212, we understand that social media is a fun and interactive way for members to share progress and develop connections with friends and family. That being said, there are risks that come along with the responsibilities of social media as well. To help with making good decisions with your social media use, we have guidelines for you to reference for appropriate use of these social platforms.

This policy applies to all employees who work for Adventure 212. Managers and supervisors must bring their attention to the additional Social Media Management Guidelines for help in administering this policy.


Electronic communication is expanding, and “social media” can be an umbrella term for many different things. It includes all means of communicating information or content of any type on the Internet, including a blog, website, social networking site, online chat rooms, etc. The principles and guidelines found in Adventure 212 policies apply to what your activities are online. First and foremost, you are responsible for what you post online; before you create online content, be sure to consider the risks and rewards that are affiliated with your posts. Also, keep in mind that what you do may affect your job performance and the performance of your associates, and may adversely affect members of Adventure 212 and others who are affiliated with Adventure 212. The consequences of inappropriate postings may result in disciplinary action up to and including termination.

Read these guidelines, the Adventure 212 Statement of Ethics Policy and the Discrimination and Harassment Prevention Policy in order to ensure that what you are posting is consistent to the expectations of these policies.


Be fair and courteous to associates, members or people affiliated with Adventure 212, and keep in mind that work-related complaints are better resolved by speaking directly to co-workers than by posting complaints via social media platforms. If you decide to post complaints, avoid using statements, pictures, videos, or audio that could be viewed in an obscene or threatening manner that have potential to harm associates, members or other people affiliated with Adventure 212. Examples include offensive posts that are meant to harm or bully someone, or posts that may lead to a hostile work environment on the basis of race, sex, religion, disability or any other status that is protected by law and company policy.

Honesty & Accuracy

Make sure you are always honest and accurate when posting information, and if you make a mistake, correct it as soon as you can. Be mindful that the Internet archives almost everything, so even deleted postings can be searched.

Maintain confidentiality of Adventure 212 private information regarding processes, know-how and technology. Do not post reports/procedures or other internal business-related confidential communications.

Express only your personal opinions as yourself, and not as an Adventure 212 spokesperson. Be sure to mention that your views do not represent those of Adventure 212.

Rumors or other misinformation should not be posted at any time, especially if it involves Adventure 212 or our competitors, your associates, members or other people affiliated with Adventure 212.

Social Media in the Workplace

It is important to refrain from using social media networking sites while on the clock at Adventure 212. The only exception for use of these is if it is approved by a manager or supervisor and is consistent with our policies regarding equipment usage and ethics. Do not use Adventure 212 information for registration on these social networks used for personal use.

If you have questions or need more information, please contact the HR representative of Adventure 212.



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